Week 7: Concept + website design changes

After changing the "concept" of my project (the exchange is not based in letters anymore), I also needed to make changes to my website, as I wanted my website to transmit the visual tone of voice of my project. I focused on the use of the visual language of stamps and postcards, but keeping quite a simple aesthetic, as I wanted the focus to be on the generous act of sending something to someone else and on how to collaborate in the project more than anything else.

Change of concept:

Website link: https://alejandroboutin.wixsite.com/misitio-2

Home page of my website:

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After reading the homeless person story, people see the stamps that they can buy for that homeless person and a small quote from the homeless person explaining why they are asking for those objects.

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I also included a kind of case study for each of the homeless people, for people to see how the postcard they'll send will look like.

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A page in the website explaining how people can help: